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  • Do you have questions about best practices for your email blasts (AKA eblasts)? Have you ever wondered what’s the best day and time to send an email blast? The number one best practice for email blasts is to drop the word “blast” from your vocabulary and mindset. Your email marketing strategy needs to focus on engaging [] The post 5 Ways to Improve Personalization in Your Email appeared first on Informz .
  • Asking for too much too soon can sabotage any new relationship. Prospecting is no exception. A prospective member’s journey usually begins at the introductory stage, when they become aware of your organization. At this stage, the relationship is just forming and there is much to be learned. While it may be tempting to go straight [] The post 3 Ways to Optimize New Member Recruitment Efforts appeared first on Informz .